Text Analytics eBook
28 Experts Share How to Achieve Business Value
What advice would you give someone in your industry to get business value from text analytics?
Successful companies today both listen to and understand what customers are saying and are taking action in response to customer feedback, incorporating the voice of the customer (VOC) into business strategies for sales, marketing, and customer service through text analytics.
This e-book was created to demonstrate the value of text analytics to a vast array of companies, customer intelligence professionals, and marketers. We hope that the first-hand text analytics experiences and best practices chronicled in the book can help companies build tactical strategies around customer-related programs and deliver unparalleled customer intelligence and VOC insights to support customer experience management, regardless of where these companies are in their text analysis journey.
Download eBook and see how 28 industry experts derive value using Text Analytics.